Brillance Dazzle Consultancy

Enterprise Development Grant (EDG)

Empowering SMEs with Up to 50% Funding Support

Tap into government grants that cover up to 50% of eligible project costs to help your business upgrade, innovate, grow, and transform. Our expert consultants guide you through the application process to maximize your chances of success.

EDG Grant Focus Areas:

1. Core Capabilities (Consultancy-based Projects)
   • Business Strategy Development – Strengthen your business model and develop effective expansion plans
   • Brand & Marketing Strategy – Enhance your branding, digital presence, and market positioning
   • Human Capital Development (HR) – Build internal capabilities in leadership, training, and HR practices
   • Financial Management – Improve financial planning, risk management, and corporate governance
   • Service Excellence – Elevate customer experience and streamline operations
2. Innovation & Productivity (Technology-based Projects)
   • Drive innovation, automate processes, and adopt new technologies to boost productivity and efficiency.
3. Market Access (Overseas Expansion Projects)
   • Scale your business internationally with strategic market entry plans and overseas marketing initiatives.

Career Conversion Programmes (CCP) Grant

Reskill and future-proof your workforce with the Career Conversion Programmes (CCP).

Eligible companies can receive up to 90% salary support when hiring mid-career individuals or reskilling existing employees for new or expanded job roles.

Who is Eligible?

1. Individuals:
   • Singapore Citizens or Permanent Residents
   • At least 21 years old
   • Graduated or completed at least 2 years of National Service
   • Not related to company owners/directors (for Place-and-Train)
   • Must be newly hired (for Place-and-Train), not already employed in the same role
2. Employers:
• Registered or incorporated in Singapore
• Offer a valid job offer relevant to the CCP
• Able to provide structured on-the-job training
3. Salary Support (Place-and-Train / Redeployment):
   • Up to 70% of monthly salary (capped at $5,000/month)
   • Enhanced support of up to 90% (capped at $7,500/month) for:
     • Long-term unemployed
     • Aged 40 and above

Market Readiness Assistance (MRA) Grant

The MRA Grant offers a valuable opportunity for Singapore SMEs to venture into new international markets, supporting their global expansion efforts.

Eligible companies can receive up to 50% funding support, capped at S$100,000 per new market across three key pillars:

1. Overseas Market Promotion
   • Funding Cap: S$20,000
   • Boost your brand visibility in overseas markets through:
     • Overseas Marketing and PR
   • Launch marketing campaigns, pop-up stores, social media initiatives, and media outreach to promote your products/services.
     • Overseas Trade Fairs (Physical and Virtual)
   • Participate in trade exhibitions, including booth rental, design, and promotional materials.
2. Overseas Business Development
   • Funding Cap: S$50,000
   • Build strategic connections and drive in-market growth with:
     • Identification of Potential Partners
   • Find franchisees, distributors, JV partners, logistics providers, etc.
     • In-market Business Development
   • Engage local business development services to penetrate the market.
     • Overseas Marketing Presence
   • Station employees in target markets to conduct on-ground business development.
3. Overseas Market Set-up
   • Funding Cap: S$30,000
   • Lay a strong foundation for your international presence through:
     • Market Entry Services
   • Apply for overseas business incorporation, IP protection, and trade credit insurance.
     • FTA and Trade Compliance Consultancy
   • Engage experts to navigate Free Trade Agreements and trade regulations